What is an image consultant? Do I need an image consultant? What can an image consultant do for me?
Simple. A top image consultant should be able to imbue confidence in you!
Image is the outward impression of character, especially one projected to the public. Your image is an expression of your visual appearance, communication, behavior and style, as well as personality, lifestyle and attitude. Projecting an authentic image can often be the difference between success or failure in both professional and social situations. In many cases, other’s perceptions of us are not in alignment with our desired projection.
That’s where an image consultant steps in
An image consultant can assist you on clearly defining and expressing your authentic identity by presenting valuable skills to enhance your personal and professional life. Basically, a skilled image consultant can help you with some or all of the following:
- dress in a manner that accentuates the positive – projecting ease, confidence and joy
- assist in communicating effectively
- improve your personal and professional relationships
- save time and money with cost-effective shopping strategies
- project that you’re at the top of your game
- gain the respect, credibility, and trust you deserve when you work with an image consultant.
At Global Image Group, we refer to this as your personal brand DNA. We help you get clarity on who you are – giving you the tools to be able to unapologetically dress to impress you and authentically express your best self.
An image consultant should walk-the-walk and talk-the-talk
‘Consultant’ means providing expert advice in a given field. To be an expert, one should have the proper training, education, skills and experience. The same applies to image consulting. In seeking an image consultant, look for the proper credentials, as well as the hands-on experience working with varied audiences (individual, corporate, professions, ages).
Image consultants need to “walk-the-walk” and “talk-the-talk.” This means the consultant should project a positive and authentic impression through his/her look, communication (written and verbal), and behavior. When selecting an image consultant, here are a few questions to ask yourself:
- how does he/she communicate via email or answer the phone
- what is the tone of their written or verbal communication style
- does he/she look competent
- does his/her picture convey attention to detail
- is his/her website well-written, professional and easy-to-understand
Choose an image consultant who is right for you
As image consultants vary quite a bit in look, education, and experience, so do they in the services provided and area(s) of expertise — from assessing an individual’s wardrobe to developing a consistent executive image. So, select a well-versed image consultant who demonstrates their ability to meet your needs by looking at their social media.
In addition, look for an image consultant with ‘soft skills.’ Establishing a rapport with a potential consultant is important — you must be comfortable with the person entrusted with your all-important image. For corporate environments, evaluate the consultant’s interpersonal skills and team orientation. This will ensure compatibility and successful integration.
How can I find an image consultant?
The Internet is an excellent place to start, especially if you want to do some research prior to contacting someone. Search for ‘image consultant.” The image consultant’s website should reveal all pertinent information including the benefits realized by the client, description of services, the process, fees involved and getting started.
YOUR executive image consultant & virtual STYLIST